• DIY Formula
• Hydrating Deep Conditioning 
• Best Results With Pre-Lightened Hair
• No Harsh Chemicals (Peroxide, Ammonia, PPD)
• Always Do a Patch & Strand Test Before Coloring

Your hair Ritual just got even BETTER: Introducing Ritual. You want it? You got it. Ritual is a highly pigmented, rich shade. She is a gorgeous jewel-toned burgundy hue that works best on level 7 and up. Can't have bright shades in the work place? No problem! This vibe-y red velvet flies under the radar.

#AFprotip: Want a softer, more pastel version? Dilute for our forever fav- the sultry and playful dusty rose. What's your ritual? For all of our tips and mixes check out our Ritual Mixes blog

Don't know what level you are? Read all about it .

Arctic Fox Hair Color is cruelty-free, semi-permanent hair dye that is made only from vegan ingredients.